{"id":25786,"date":"2026-05-04T08:15:02","date_gmt":"2026-05-04T08:15:02","guid":{"rendered":"https:\/\/flyeo.be\/secteur-public\/"},"modified":"2026-07-01T08:32:26","modified_gmt":"2026-07-01T08:32:26","slug":"secteur-public","status":"publish","type":"page","link":"https:\/\/flyeo.be\/fr\/secteur-public\/","title":{"rendered":"Secteur public"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"25786\" class=\"elementor elementor-25786 elementor-21129\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e2116bc e-con-full gt3-page-title-custom_wrapper e-flex e-con e-parent\" data-id=\"e2116bc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-046e771 e-con-full e-flex e-con e-child\" data-id=\"046e771\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-460507b e-con-full e-flex e-con e-child\" data-id=\"460507b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c41995 elementor-widget elementor-widget-shortcode\" data-id=\"9c41995\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"gt3_breadcrumb flyeo-breadcrumbs--gt\"><div class=\"breadcrumbs\"><a href=\"https:\/\/flyeo.be\/fr\/\">Home<\/a><span class=\"gt3_pagination_delimiter\"><\/span><span class=\"current\">Page<\/span><\/div><\/div><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_color elementor-element elementor-element-ca1e150 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"ca1e150\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1>Les citoyens m\u00e9ritent des r\u00e9ponses officielles.<\/br>\n<span class=\"gradient-new-text\">Nous veillons \u00e0 ce qu\u2019ils les trouvent.\n<\/span><\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-df7d8c3 e-con-full e-flex e-con e-child\" data-id=\"df7d8c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_font_weight elementor-element elementor-element-6bea0ed elementor-widget elementor-widget-text-editor\" data-id=\"6bea0ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"max-w-2xl mx-auto mb-10\"><span>74 % des citoyens effectuent une recherche en ligne avant de contacter un service public. Ce faisant, des sources non officielles \u2014 contenant parfois des informations erron\u00e9es \u2014 surpassent les pages officielles. Flyeo aide les institutions publiques belges \u00e0 devenir la r\u00e9ponse faisant autorit\u00e9 et privil\u00e9gi\u00e9e par l\u2019IA, en trois langues.  <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1573a6 gt3-btn-gradient-bg elementor-widget elementor-widget-button\" data-id=\"f1573a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/flyeo.be\/fr\/diagnostic-gratuit\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discuter des besoins de votre institution<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e23b3a e-flex e-con-boxed e-con e-parent\" data-id=\"1e23b3a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-32f82cb gt3-container-margin e-con-full e-flex e-con e-child\" data-id=\"32f82cb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_color elementor-element elementor-element-3f3c583 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"3f3c583\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 class=\"text-[#0F172A]\">Le d\u00e9ficit d\u2019information publique \u2014 et pourquoi il s\u2019accentue.<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-987cb91 elementor-widget elementor-widget-text-editor\" data-id=\"987cb91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"max-w-2xl mx-auto mb-10\" style=\"text-align: center;\"><span>Les r\u00e9sultats de recherche g\u00e9n\u00e9r\u00e9s par l\u2019IA red\u00e9finissent la mani\u00e8re dont les citoyens acc\u00e8dent \u00e0 l\u2019information officielle. Les institutions qui ne s\u2019adaptent pas perdront leur autorit\u00e9 informationnelle au profit de sources non officielles. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e8d1157 e-con-full e-flex e-con e-parent\" data-id=\"e8d1157\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4586c11 e-grid e-con-full e-con e-child\" data-id=\"4586c11\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-db8eeb0 e-con-full gt3-service-decor-box e-flex e-con e-child\" data-id=\"db8eeb0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee59654 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"ee59654\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img fetchpriority=\"high\" decoding=\"async\" width=\"256\" height=\"256\" src=\"https:\/\/flyeo.be\/wp-content\/uploads\/2026\/05\/Shape-17-1.svg\" class=\"attachment-full size-full wp-image-25790\" alt=\"\" title=\"Vorm 17 1\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Les sources non officielles surpassent les sources officielles<\/h3><p class=\"elementor-image-box-description\">Les citoyens recherchant des proc\u00e9dures administratives atterrissent souvent sur des sites tiers \u2014 parfois avec des informations obsol\u00e8tes ou incorrectes. Votre page officielle se retrouve ainsi enfouie. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-90ef663 e-con-full gt3-service-decor-box e-flex e-con e-child\" data-id=\"90ef663\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-44c4711 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"44c4711\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"256\" height=\"256\" src=\"https:\/\/flyeo.be\/wp-content\/uploads\/2026\/05\/Shape-18-1.svg\" class=\"attachment-full size-full wp-image-25789\" alt=\"\" title=\"Vorm 18 1\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">L\u2019IA vous cite sans vous cr\u00e9diter<\/h3><p class=\"elementor-image-box-description\">ChatGPT et les AI Overviews r\u00e9sument votre contenu officiel mais ne renvoient pas toujours vers votre site. Sans GEO, d\u2019autres sources s\u2019approprient la citation \u00e0 votre place. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dac1097 e-con-full gt3-service-decor-box e-flex e-con e-child\" data-id=\"dac1097\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ba752d elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"0ba752d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"256\" height=\"256\" src=\"https:\/\/flyeo.be\/wp-content\/uploads\/2026\/05\/Shape-19-1.svg\" class=\"attachment-full size-full wp-image-25788\" alt=\"\" title=\"Vorm 19 1\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Obligation multilingue, trafic monolingue<\/h3><p class=\"elementor-image-box-description\">Les institutions belges doivent servir les citoyens NL et FR de mani\u00e8re \u00e9gale \u2014 pourtant, la plupart n\u2019ont qu\u2019une seule strat\u00e9gie SEO. La moiti\u00e9 de la population les trouve via des sources non officielles. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6260776 e-con-full gt3-service-decor-box e-flex e-con e-child\" data-id=\"6260776\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c6852f1 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"c6852f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"256\" height=\"256\" src=\"https:\/\/flyeo.be\/wp-content\/uploads\/2026\/05\/Shape-20-1.svg\" class=\"attachment-full size-full wp-image-25787\" alt=\"\" title=\"Vorm 20 1\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Les lacunes d\u2019accessibilit\u00e9 num\u00e9rique nuisent \u00e0 la visibilit\u00e9<\/h3><p class=\"elementor-image-box-description\">Les pages conformes aux normes WCAG sacrifient souvent les performances SEO. Nous alignons accessibilit\u00e9 et visibilit\u00e9 dans les recherches \u2014 sans que l\u2019une ne nuise \u00e0 l\u2019autre. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-715588b e-con-full e-flex e-con e-parent\" data-id=\"715588b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-38b63f9 e-grid e-con-full e-con e-child\" data-id=\"38b63f9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-df3cefe e-con-full e-flex e-con e-child\" data-id=\"df3cefe\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc8f983 elementor-align-left elementor-widget elementor-widget-gt3-core-counter\" data-id=\"cc8f983\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gt3-core-counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<div data-settings=\"{&quot;start&quot;:10,&quot;end&quot;:74,&quot;decimal&quot;:0,&quot;duration&quot;:1.5,&quot;options&quot;:{&quot;useEasing&quot;:false,&quot;easingFn&quot;:&quot;&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}}\" data-options=\"{&quot;useEasing&quot;:false,&quot;easingFn&quot;:&quot;&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}\" class=\"counter-wrapper icon_type-icon icon_position-left\">\n\t\t<div class=\"counter_text\">\n<div class=\"counter\"><\/div>\n<div class=\"hidden_end\">+74<span class=\"counter_suffix\">%<\/span><\/div>\n\n<div class=\"description\"><div class=\"text-center p-6 rounded-xl\"><div class=\"text-center p-6 rounded-xl\"><div class=\"text-center p-6 rounded-xl\"><div class=\"text-center p-6 rounded-xl\"><h2 style=\"text-align: left;\"><span style=\"color: #ffffff;\">des citoyens effectuent une recherche en ligne avant de contacter un service public<\/span><\/h2><\/div><\/div><\/div><div class=\"text-center p-6 rounded-xl\"> <\/div><\/div><\/div><\/div>\t<\/div>\n<script type=\"application\/json\" id=\"settings--cc8f983\">{\"start\":10,\"end\":74,\"decimal\":0,\"duration\":1.5,\"options\":{\"useEasing\":false,\"easingFn\":\"\",\"useGrouping\":false,\"separator\":\",\",\"decimal\":\".\",\"prefix\":\"<span class=\\\"counter_prefix\\\">+<\\\/span>\",\"suffix\":\"<span class=\\\"counter_suffix\\\">%<\\\/span>\"}}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ee20363 e-con-full e-flex e-con e-child\" data-id=\"ee20363\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e2b7359 elementor-align-left elementor-widget elementor-widget-gt3-core-counter\" data-id=\"e2b7359\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gt3-core-counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<div data-settings=\"{&quot;start&quot;:10,&quot;end&quot;:62,&quot;decimal&quot;:0,&quot;duration&quot;:1.5,&quot;options&quot;:{&quot;useEasing&quot;:false,&quot;easingFn&quot;:&quot;&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}}\" data-options=\"{&quot;useEasing&quot;:false,&quot;easingFn&quot;:&quot;&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}\" class=\"counter-wrapper icon_type-icon icon_position-left\">\n\t\t<div class=\"counter_text\">\n<div class=\"counter\"><\/div>\n<div class=\"hidden_end\">+62<span class=\"counter_suffix\">%<\/span><\/div>\n\n<div class=\"description\"><div class=\"text-center p-6 rounded-xl\"><div class=\"text-center p-6 rounded-xl\"><div class=\"text-center p-6 rounded-xl\" style=\"text-align: left;\"><span>des requ\u00eates li\u00e9es au gouvernement ou aux proc\u00e9dures affichent un AI Overview de Google<\/span><\/div><\/div><\/div><\/div><\/div>\t<\/div>\n<script type=\"application\/json\" id=\"settings--e2b7359\">{\"start\":10,\"end\":62,\"decimal\":0,\"duration\":1.5,\"options\":{\"useEasing\":false,\"easingFn\":\"\",\"useGrouping\":false,\"separator\":\",\",\"decimal\":\".\",\"prefix\":\"<span class=\\\"counter_prefix\\\">+<\\\/span>\",\"suffix\":\"<span class=\\\"counter_suffix\\\">%<\\\/span>\"}}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-673536a e-con-full e-flex e-con e-child\" data-id=\"673536a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f777c8 elementor-align-left elementor-widget elementor-widget-gt3-core-counter\" data-id=\"5f777c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gt3-core-counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<div data-settings=\"{&quot;start&quot;:10,&quot;end&quot;:50,&quot;decimal&quot;:0,&quot;duration&quot;:1.5,&quot;options&quot;:{&quot;useEasing&quot;:false,&quot;easingFn&quot;:&quot;&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}}\" data-options=\"{&quot;useEasing&quot;:false,&quot;easingFn&quot;:&quot;&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&lt;span class=\\&quot;counter_prefix\\&quot;&gt;+&lt;\\\/span&gt;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;%&lt;\\\/span&gt;&quot;}\" class=\"counter-wrapper icon_type-icon icon_position-left\">\n\t\t<div class=\"counter_text\">\n<div class=\"counter\"><\/div>\n<div class=\"hidden_end\">+50<span class=\"counter_suffix\">%<\/span><\/div>\n\n<div class=\"description\"><section class=\"py-16 px-4\"><div class=\"max-w-5xl mx-auto grid grid-cols-2 lg:grid-cols-4 gap-4\"><div class=\"text-center p-6 rounded-xl\"><section class=\"py-16 px-4\"><div class=\"max-w-5xl mx-auto grid grid-cols-2 lg:grid-cols-4 gap-4\"><div class=\"text-center p-6 rounded-xl\"><section class=\"py-16 px-4\"><div class=\"max-w-5xl mx-auto grid grid-cols-2 lg:grid-cols-4 gap-4\"><h3 class=\"text-center p-6 rounded-xl\" style=\"text-align: left;\"><span>des recherches de proc\u00e9dures de service public sont d\u00e9sormais conversationnelles ou vocales<\/span><\/h3><\/div><\/section><\/div><\/div><\/section><\/div><\/div><\/section><\/div><\/div>\t<\/div>\n<script type=\"application\/json\" id=\"settings--5f777c8\">{\"start\":10,\"end\":50,\"decimal\":0,\"duration\":1.5,\"options\":{\"useEasing\":false,\"easingFn\":\"\",\"useGrouping\":false,\"separator\":\",\",\"decimal\":\".\",\"prefix\":\"<span class=\\\"counter_prefix\\\">+<\\\/span>\",\"suffix\":\"<span class=\\\"counter_suffix\\\">%<\\\/span>\"}}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fc9a7e0 e-con-full e-flex e-con e-child\" data-id=\"fc9a7e0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6eb83e6 elementor-align-left elementor-widget elementor-widget-gt3-core-counter\" data-id=\"6eb83e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"gt3-core-counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t<div data-settings=\"{&quot;start&quot;:1,&quot;end&quot;:3,&quot;decimal&quot;:0,&quot;duration&quot;:1,&quot;options&quot;:{&quot;useEasing&quot;:false,&quot;easingFn&quot;:&quot;&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;x&lt;\\\/span&gt;&quot;}}\" data-options=\"{&quot;useEasing&quot;:false,&quot;easingFn&quot;:&quot;&quot;,&quot;useGrouping&quot;:false,&quot;separator&quot;:&quot;,&quot;,&quot;decimal&quot;:&quot;.&quot;,&quot;prefix&quot;:&quot;&quot;,&quot;suffix&quot;:&quot;&lt;span class=\\&quot;counter_suffix\\&quot;&gt;x&lt;\\\/span&gt;&quot;}\" class=\"counter-wrapper icon_type-icon icon_position-left\">\n\t\t<div class=\"counter_text\">\n<div class=\"counter\"><\/div>\n<div class=\"hidden_end\">3<span class=\"counter_suffix\">x<\/span><\/div>\n\n<div class=\"description\"><div class=\"text-center p-6 rounded-xl\"><div class=\"text-center p-6 rounded-xl\"><div class=\"text-center p-6 rounded-xl\"><div class=\"text-center p-6 rounded-xl\"><div style=\"text-align: left;\">de trafic organique suppl\u00e9mentaire pour les sites bilingues avec des strat\u00e9gies SEO ind\u00e9pendantes<\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t<\/div>\n<script type=\"application\/json\" id=\"settings--6eb83e6\">{\"start\":1,\"end\":3,\"decimal\":0,\"duration\":1,\"options\":{\"useEasing\":false,\"easingFn\":\"\",\"useGrouping\":false,\"separator\":\",\",\"decimal\":\".\",\"prefix\":\"\",\"suffix\":\"<span class=\\\"counter_suffix\\\">x<\\\/span>\"}}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cc1de8c e-flex e-con-boxed e-con e-parent\" data-id=\"cc1de8c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-eb94e7b e-con-full e-flex e-con e-child\" data-id=\"eb94e7b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-efd7a86 elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"efd7a86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h2 class=\"elementor-image-box-title\"><span class=\"gradient-new-text-2\">[S\u00b7E\u00b7O]<\/span><\/h2><p class=\"elementor-image-box-description\">Optimisation pour les Moteurs de Recherche<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aaea242 elementor-widget elementor-widget-heading\" data-id=\"aaea242\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">R\u00e9cup\u00e9rez l\u2019autorit\u00e9 de recherche pour l\u2019information officielle \u2014 dans les deux langues nationales.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59d1d34 elementor-widget elementor-widget-text-editor\" data-id=\"59d1d34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span>Le SEO institutionnel belge exige plus qu\u2019une optimisation standard. Il n\u00e9cessite une authenticit\u00e9 bilingue (strat\u00e9gies de mots-cl\u00e9s NL et FR bas\u00e9es sur l\u2019intention r\u00e9elle des citoyens et non sur de simples traductions), le renforcement de l\u2019autorit\u00e9 face aux sources non officielles \u00e9tablies, et une optimisation technique qui respecte les normes d\u2019accessibilit\u00e9 WCAG au lieu de les compromettre. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b133d9 gt3-btn-gradient-bg elementor-widget elementor-widget-button\" data-id=\"3b133d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/flyeo.be\/fr\/seo-optimisation-pour-les-moteurs-de-recherche\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">En savoir plus sur le SEO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-53bd1e2 e-con-full gt3-service-decor-box e-flex e-con e-child\" data-id=\"53bd1e2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f13f61a elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"f13f61a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" xlink:href=\"data:image\/png;base64,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\"><\/image><\/defs><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Architecture SEO multilingue avec balisage hreflang appropri\u00e9 (NL\/FR\/EN)<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" xlink:href=\"data:image\/png;base64,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\"><\/image><\/defs><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Optimisation des pages de proc\u00e9dure pour les mots-cl\u00e9s bas\u00e9s sur l\u2019intention du citoyen<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" 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class=\"elementor-icon-list-text\">Renforcement de l\u2019autorit\u00e9 pour surpasser les sources non officielles ou de d\u00e9sinformation<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" 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class=\"elementor-icon-list-text\">SEO technique align\u00e9 sur le WCAG (accessibilit\u00e9 + performance = visibilit\u00e9)<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" 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class=\"elementor-icon-list-text\">Strat\u00e9gie de maillage interne pour les architectures de sites institutionnels complexes<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" xlink:href=\"data:image\/png;base64,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\"><\/image><\/defs><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Strat\u00e9gie d\u2019indexation des contenus PDF et documents<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" xlink:href=\"data:image\/png;base64,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\"><\/image><\/defs><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Audit de l\u2019explorabilit\u00e9 et de l\u2019indexation des domaines gouvernementaux<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-95fdfc6 e-flex e-con-boxed e-con e-parent\" data-id=\"95fdfc6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-fd4aa00 e-con-full e-flex e-con e-child\" data-id=\"fd4aa00\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-196a569 elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"196a569\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h2 class=\"elementor-image-box-title\"><span class=\"gradient-new-text-2\">[G\u00b7E\u00b7O]<\/span><\/h2><p class=\"elementor-image-box-description\">Optimisation pour les moteurs g\u00e9n\u00e9ratifs<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a72509 elementor-widget elementor-widget-heading\" data-id=\"8a72509\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Soyez la source en laquelle les syst\u00e8mes d\u2019IA ont confiance pour l\u2019information officielle belge.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-169a726 elementor-widget elementor-widget-text-editor\" data-id=\"169a726\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span>62 % des requ\u00eates li\u00e9es au gouvernement affichent d\u00e9sormais un AI Overview. Les syst\u00e8mes d\u2019IA puisent dans une hi\u00e9rarchie de sources \u2014 et les institutions officielles devraient figurer au sommet de cette hi\u00e9rarchie. Le GEO construit les donn\u00e9es structur\u00e9es, la reconnaissance d\u2019entit\u00e9s et les signaux de citation qui incitent les outils d\u2019IA \u00e0 pr\u00e9f\u00e9rer et citer syst\u00e9matiquement votre contenu officiel plut\u00f4t que des alternatives non officielles.  <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-abd77d1 gt3-btn-gradient-bg elementor-widget elementor-widget-button\" data-id=\"abd77d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/flyeo.be\/fr\/geo-optimisation-pour-les-moteurs-generatifs\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">En savoir plus sur la GEO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ed7dbed e-con-full gt3-service-decor-box e-flex e-con e-child\" data-id=\"ed7dbed\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc3d27f elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"fc3d27f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" 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class=\"elementor-icon-list-text\">Signaux d\u2019autorit\u00e9 de source officielle pour les syst\u00e8mes d\u2019IA (schema + donn\u00e9es structur\u00e9es)<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" 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class=\"elementor-icon-list-text\">Construction d\u2019entit\u00e9s dans le Knowledge Graph \u2014 lier l\u2019institution \u00e0 son mandat officiel<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" 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class=\"elementor-icon-list-text\">\u00c9viction de la d\u00e9sinformation par l\u2019IA \u2014 garantir que l\u2019IA cite votre contenu<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" xlink:href=\"data:image\/png;base64,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\"><\/image><\/defs><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Strat\u00e9gie Wikidata + entit\u00e9s web structur\u00e9es pour la reconnaissance institutionnelle<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" xlink:href=\"data:image\/png;base64,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\"><\/image><\/defs><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Coh\u00e9rence des entit\u00e9s entre les langues (alignement des noms et mandats NL, FR, EN)<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ed0a3f0 e-flex e-con-boxed e-con e-parent\" data-id=\"ed0a3f0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1ddce38 e-con-full e-flex e-con e-child\" data-id=\"1ddce38\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e7bfd97 elementor-vertical-align-middle elementor-widget elementor-widget-image-box\" data-id=\"e7bfd97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h2 class=\"elementor-image-box-title\"><span class=\"gradient-new-text-2\">[A\u00b7E\u00b7O]<\/span><\/h2><p class=\"elementor-image-box-description\">Optimisation pour les moteurs de r\u00e9ponse<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4157c5 elementor-widget elementor-widget-heading\" data-id=\"f4157c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Donnez aux citoyens leur r\u00e9ponse \u2014 directement dans les r\u00e9sultats, pas dans un labyrinthe de clics.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2cc1bb elementor-widget elementor-widget-text-editor\" data-id=\"e2cc1bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span>\u00ab Comment demander un permis d\u2019urbanisme \u00e0 Namur ? \u00bb \u00ab Quels documents faut-il pour renouveler ma carte d\u2019identit\u00e9 ? \u00bb Ces questions ont des r\u00e9ponses officielles. L\u2019AEO structure vos contenus de proc\u00e9dure avec les sch\u00e9mas HowTo et FAQPage afin que les moteurs de r\u00e9ponse extraient la r\u00e9ponse officielle correcte et l\u2019attribuent \u00e0 votre institution \u2014 r\u00e9duisant ainsi la confusion des citoyens et le volume d\u2019appels au centre de contact.  <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07b74d2 gt3-btn-gradient-bg elementor-widget elementor-widget-button\" data-id=\"07b74d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/flyeo.be\/fr\/aeo-optimisation-pour-les-moteurs-de-reponse\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">En savoir plus sur l\u2019AEO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-022f69e e-con-full gt3-service-decor-box e-flex e-con e-child\" data-id=\"022f69e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d76f1ab elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"d76f1ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" xlink:href=\"data:image\/png;base64,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\"><\/image><\/defs><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Ma\u00eetrise des \u00ab answer boxes \u00bb pour les proc\u00e9dures \u00ab Comment demander [permis\/allocation] ? \u00bb<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" 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class=\"elementor-icon-list-text\">Sch\u00e9ma HowTo pour les proc\u00e9dures citoyennes \u00e9tape par \u00e9tape (demandes, renouvellements)<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" 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class=\"elementor-icon-list-text\">Sch\u00e9ma FAQPage r\u00e9pondant aux questions les plus courantes des citoyens<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" xlink:href=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAEYAAABGCAMAAABG8BK2AAABp1BMVEUAAAB+b\/B2Ze+GePJ5aPBrWO2Fd\/JtWu6KffNnU+xpVu1xYO54aO+IevKEdfFtW+5pVu2KffNnVOxrWO10Y+6JfPJnU+yAcfGKfPJrWO2FdvJsWu59bfB5au+HefJnU+xxX+57bPCCc\/GFd\/J5au+JfPJoVe1rWe2Fd\/JxYO6KffJnVOyLfvN1ZO5nU+x4aO+Gd\/JrWO2AcPBxX+2LfvOLffJnU+xnVOyLfvN4aO+LfvOKffKAcfFuXe2Dc\/GLfvNmU+x8bfB0Y+5tW+5pVe2FePJnU+yBcvB6au9yYO10Y+6EdfFqVu2BcvF+b\/BtW+2JfPJrV+19bvBzYu51ZO5sWu1vXu6CdPFyYO3\/\/\/+EdfF8bO95ae9oVeyFd\/FqVu2AcfCJfPKBcvF9bfB0Y+5\/cPB+bvBrWO16a+94Z+93Zu5wX+2HefKIevJzYu5uXO2GePJuXe56au9nVOxzYe2LfvObkPTs6\/7m5P3i3vz8\/P\/z8f7U0PqzqvakmvX49\/7c2Pu6svfo5v3Z1fvSzfu+uPihl\/SOgfHOyPrCvPi8tveonvWThvLz0RfWAAAAVHRSTlMAAgMcBkwUFPHxkmHy2dnZ2dLSx6uqYmFIHPDw6NLHta+rqpNhWlpUU\/r39+fn5uLe3tnZtK+vqJCHY2JLR0YvLywsHR0QD\/r66dLEtbCwq5ych4as9GRCAAADuUlEQVRYw6XYiV8SQRQH8IVUvO+0vK+0UjOPvMrULLtvBJZL7lOUQhBU0Dy7\/uiWmXVa4M3MIvMHfD+7b3779s0I9KVZHVro756oDelrx9+0fq15phGKXhVD\/V2BwHerNRgK6fV6j2d71\/S6tUZXjKF58sHntlgwEySMyRS+11eu9pm07VM+n1vJZJ3t7SwTNhgaarRqlKdTXi+LMXxrWOIiNwZcDofMWCjMzsbH22zlboerkMHFUTIbnSMMpGzQaFTFSKu6jLrJb40y4yWMcsdzGH+LjlKWerM5jwnkMSYF42+8DSoPzQrGx2c2JwGnot6OGCNiyI6DzA5mNht1BdXtsdOYIJXZbMmv82CUMC6QIcFRMrbqvLxElQwvxpjxS4xtJKe8HVsQY2EwG5ipeq5gbm4pGMrX4AEYyen9r9yKIMZOY0IMxlZO2ksdYdgxBplGrczciZTC2IZlpokw\/K8BYJo1uDJOxETz82fhxhgzsXK8TRTGrZaZyyov7vOYoJIJFzKj6xLz2EkYfow9F5ldg0Fm\/DITa5OYR07sqGEcKVE8JDUmzKwgaCsJw42xY0+UVs5WIaZKKyw7ZYYfYy9STnIZ5KwIizDjLWSsKTG7\/gBMmzCPGX6M9WdIOQ4DTLUwgxl+jH8h5cBnAJheoYkwUcJAMU4jZf8yDDHNwhhiuDHOiGhlwBjHHgiVcT4TDCX2kXIOxzhWJcQRw4nx3yOknHoQUxjjGGKAGBvjCubyACl7FqgbY6YSZBxJMZm42nEnVo6cYBvFLzUWB4MjSsVIY8a+h8uboHVjm1TiJphBD\/Ajy5hPsJL20JlmYQZmDkXsBBwprPxkdGMpfvNxMMYZETsB7InJAKMbSx\/DYhyM8dVDnIlyefUspk1YjsMxRoEj64LdjVdQ2wJjfK5QfrObepVWaqKUGDuOiXJopc0mmJnNtnT5rQq+BntSVlJu6myCmTb8g6E0dSfOXdLImk0kZ3Qd\/+5oTT2Sfa9TF2+omMM\/X0ZTT6QT\/NmkHDGoAZYwVDRr5MGkNGaYjElKRv2IjRk8JuHqlDBU4MqUOpu8Uw60lTDDH7E78UCrHP+uM2IPCznrE3KKHrE\/Fxw9ItcYsQuOHkJFXfEjdoMOOpYxZhMwf5Pw8a6uuBg3rFGOrD3FjNgtOvoBmjDcEbu6jHmcVxfjzhHe5YKaEbtvjX\/VUc+L8fSSuouXehYzXaNVfQ30\/iUcY\/o1EGXz2we68mM8Dl1K8ddq+5f+7q7awKvaie7WhSHWFdk\/8yOf\/QDn0aYAAAAASUVORK5CYII=\"><\/image><\/defs><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Optimisation pour les requ\u00eates vocales (requ\u00eates \u00ab Comment faire pour... ? \u00bb en NL, FR, EN)<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"36\" height=\"36\" viewBox=\"0 0 36 36\" fill=\"none\"><rect width=\"35.89\" height=\"35.89\" fill=\"url(#pattern0_12_12877)\"><\/rect><defs><pattern id=\"pattern0_12_12877\" patternContentUnits=\"objectBoundingBox\" width=\"1\" height=\"1\"><use xlink:href=\"#image0_12_12877\" transform=\"scale(0.0142857)\"><\/use><\/pattern><image id=\"image0_12_12877\" width=\"70\" height=\"70\" preserveAspectRatio=\"none\" xlink:href=\"data:image\/png;base64,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\"><\/image><\/defs><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Sch\u00e9ma pour les horaires d\u2019ouverture, les contacts et les zones de service pour tous les sites<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3e0e661b e-con-full e-flex e-con e-parent\" data-id=\"3e0e661b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-11c895c7 e-con-full e-grid e-con e-child\" data-id=\"11c895c7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-39912d8d e-con-full e-flex e-con e-child\" data-id=\"39912d8d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element-custom_font_weight elementor-element elementor-element-62c619e8 elementor-widget elementor-widget-text-editor\" data-id=\"62c619e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>faq<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60bee0d9 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"60bee0d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Foire aux <span class=\"gradient-new-text\">questions<\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45c0827a gt3-container-margin e-con-full e-flex e-con e-child\" data-id=\"45c0827a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e9a9c25 elementor-widget__width-initial elementor-widget elementor-widget-n-accordion\" data-id=\"3e9a9c25\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1050\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-1050\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Le SEO s\u2019applique-t-il vraiment aux sites du secteur public ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1050\" class=\"elementor-element elementor-element-663b49d7 e-con-full e-flex e-con e-child\" data-id=\"663b49d7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element elementor-element-38ed013 elementor-widget elementor-widget-text-editor\" data-id=\"38ed013\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Absolument \u2014 et c\u2019est sans doute encore plus important. Les citoyens comptent sur les informations officielles pour prendre des d\u00e9cisions juridiques, financi\u00e8res et personnelles. Si des sources non officielles surpassent les sources officielles, les citoyens re\u00e7oivent des conseils erron\u00e9s. Le SEO du secteur public est autant une obligation civique qu\u2019une strat\u00e9gie num\u00e9rique. Nous aidons les institutions \u00e0 reprendre leur autorit\u00e9 l\u00e9gitime dans les recherches.    <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1051\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1051\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Comment g\u00e9rez-vous le SEO multilingue pour les institutions belges ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1051\" class=\"elementor-element elementor-element-4da12cd3 e-con-full e-flex e-con e-child\" data-id=\"4da12cd3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element elementor-element-4a22beda elementor-widget elementor-widget-text-editor\" data-id=\"4a22beda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Le SEO du secteur public belge n\u00e9cessite des strat\u00e9gies distinctes et linguistiquement authentiques pour le n\u00e9erlandais et le fran\u00e7ais (et souvent l\u2019anglais). Nous mettons en \u0153uvre une architecture hreflang appropri\u00e9e, menons des recherches de mots-cl\u00e9s ind\u00e9pendantes en NL et FR (les citoyens utilisent des termes diff\u00e9rents pour une m\u00eame proc\u00e9dure), cr\u00e9ons des signaux d\u2019autorit\u00e9 sp\u00e9cifiques \u00e0 chaque langue et veillons \u00e0 ce que Google et les syst\u00e8mes d\u2019IA proposent la version linguistique correcte \u00e0 chaque citoyen. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1052\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1052\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Qu\u2019est-ce que le GEO et pourquoi une institution publique devrait-elle s\u2019en soucier ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1052\" class=\"elementor-element elementor-element-2ffb95e8 e-con-full e-flex e-con e-child\" data-id=\"2ffb95e8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element elementor-element-639ae97b elementor-widget elementor-widget-text-editor\" data-id=\"639ae97b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Le GEO (Generative Engine Optimization) garantit que les outils d\u2019IA comme ChatGPT, Perplexity et les AI Overviews de Google citent votre institution comme la source faisant autorit\u00e9 pour les proc\u00e9dures et les informations que vous g\u00e9rez. Sans GEO, les syst\u00e8mes d\u2019IA citent des sources non officielles \u2014 parfois avec des informations incorrectes. Avec le GEO, votre contenu officiel devient la r\u00e9ponse privil\u00e9gi\u00e9e par l\u2019IA, prot\u00e9geant ainsi la qualit\u00e9 de l\u2019information et la confiance institutionnelle.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1053\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1053\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> L\u2019AEO peut-il aider les citoyens \u00e0 trouver l\u2019information officielle plus rapidement ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1053\" class=\"elementor-element elementor-element-6ef04ee e-flex e-con-boxed e-con e-child\" data-id=\"6ef04ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element elementor-element-22a1b9a0 elementor-widget elementor-widget-text-editor\" data-id=\"22a1b9a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Oui. L\u2019AEO structure vos contenus de proc\u00e9dure afin que les moteurs de r\u00e9ponse extraient des r\u00e9ponses directes aux requ\u00eates des citoyens \u2014 \u00ab Comment demander un permis de construire \u00e0 Gand ? \u00bb, \u00ab Quels documents me faut-il pour le renouvellement de mon eID ? \u00bb. Au lieu de naviguer sur un site institutionnel complexe, les citoyens obtiennent la r\u00e9ponse directement dans les r\u00e9sultats de recherche, attribu\u00e9e \u00e0 la source officielle. Cela r\u00e9duit les volumes d\u2019appels et am\u00e9liore simultan\u00e9ment l\u2019exp\u00e9rience citoyenne.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1054\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1054\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Comment \u00e9quilibrez-vous la conformit\u00e9 WCAG et la performance SEO ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1054\" class=\"elementor-element elementor-element-460f7e30 e-flex e-con-boxed e-con e-child\" data-id=\"460f7e30\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element elementor-element-4be834de elementor-widget elementor-widget-text-editor\" data-id=\"4be834de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>L\u2019accessibilit\u00e9 WCAG et le SEO sont plus align\u00e9s que la plupart des \u00e9quipes ne le pensent. Une structure HTML s\u00e9mantique, des hi\u00e9rarchies de titres appropri\u00e9es, des textes alternatifs descriptifs, des pages \u00e0 chargement rapide et un langage clair \u2014 tout cela est requis \u00e0 la fois par le WCAG et par les signaux de classement de Google. Nous \u00e9laborons des strat\u00e9gies SEO qui renforcent la conformit\u00e9 \u00e0 l\u2019accessibilit\u00e9 plut\u00f4t que d\u2019entrer en conflit avec elle.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1055\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"6\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1055\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><div class=\"e-n-accordion-item-title-text\"> Qu\u2019est-ce qui diff\u00e9rencie Flyeo d\u2019une agence web standard pour le secteur public ? <\/div><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><i aria-hidden=\"true\" class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t<span class='e-closed'><i aria-hidden=\"true\" class=\"fas fa-angle-down\"><\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1055\" class=\"elementor-element elementor-element-17fe043 e-flex e-con-boxed e-con e-child\" data-id=\"17fe043\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element elementor-element-d6ba973 elementor-widget elementor-widget-text-editor\" data-id=\"d6ba973\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Les agences web standards se concentrent sur le site lui-m\u00eame. Flyeo se concentre sur ce qui se passe apr\u00e8s la cr\u00e9ation du site \u2014 comment il est trouv\u00e9. Nous apportons une expertise du secteur public belge (univers de mots-cl\u00e9s trilingues sp\u00e9cifiques aux institutions, mod\u00e8les de sch\u00e9mas officiels), une optimisation \u00e0 l\u2019\u00e8re de l\u2019IA (GEO pour l\u2019autorit\u00e9 officielle, AEO pour les requ\u00eates de proc\u00e9dure) et des cadres de mesure clairs li\u00e9s \u00e0 la visibilit\u00e9 pour le citoyen, et non \u00e0 des indicateurs de vanit\u00e9.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Le SEO s\\u2019applique-t-il vraiment aux sites du secteur public ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolument \\u2014 et c\\u2019est sans doute encore plus important. Les citoyens comptent sur les informations officielles pour prendre des d\\u00e9cisions juridiques, financi\\u00e8res et personnelles. Si des sources non officielles surpassent les sources officielles, les citoyens re\\u00e7oivent des conseils erron\\u00e9s. Le SEO du secteur public est autant une obligation civique qu\\u2019une strat\\u00e9gie num\\u00e9rique. Nous aidons les institutions \\u00e0 reprendre leur autorit\\u00e9 l\\u00e9gitime dans les recherches.\"}},{\"@type\":\"Question\",\"name\":\"Comment g\\u00e9rez-vous le SEO multilingue pour les institutions belges ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Le SEO du secteur public belge n\\u00e9cessite des strat\\u00e9gies distinctes et linguistiquement authentiques pour le n\\u00e9erlandais et le fran\\u00e7ais (et souvent l\\u2019anglais). Nous mettons en \\u0153uvre une architecture hreflang appropri\\u00e9e, menons des recherches de mots-cl\\u00e9s ind\\u00e9pendantes en NL et FR (les citoyens utilisent des termes diff\\u00e9rents pour une m\\u00eame proc\\u00e9dure), cr\\u00e9ons des signaux d\\u2019autorit\\u00e9 sp\\u00e9cifiques \\u00e0 chaque langue et veillons \\u00e0 ce que Google et les syst\\u00e8mes d\\u2019IA proposent la version linguistique correcte \\u00e0 chaque citoyen.\"}},{\"@type\":\"Question\",\"name\":\"Qu\\u2019est-ce que le GEO et pourquoi une institution publique devrait-elle s\\u2019en soucier ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Le GEO (Generative Engine Optimization) garantit que les outils d\\u2019IA comme ChatGPT, Perplexity et les AI Overviews de Google citent votre institution comme la source faisant autorit\\u00e9 pour les proc\\u00e9dures et les informations que vous g\\u00e9rez. Sans GEO, les syst\\u00e8mes d\\u2019IA citent des sources non officielles \\u2014 parfois avec des informations incorrectes. Avec le GEO, votre contenu officiel devient la r\\u00e9ponse privil\\u00e9gi\\u00e9e par l\\u2019IA, prot\\u00e9geant ainsi la qualit\\u00e9 de l\\u2019information et la confiance institutionnelle.\"}},{\"@type\":\"Question\",\"name\":\"L\\u2019AEO peut-il aider les citoyens \\u00e0 trouver l\\u2019information officielle plus rapidement ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Oui. L\\u2019AEO structure vos contenus de proc\\u00e9dure afin que les moteurs de r\\u00e9ponse extraient des r\\u00e9ponses directes aux requ\\u00eates des citoyens \\u2014 \\u00ab Comment demander un permis de construire \\u00e0 Gand ? \\u00bb, \\u00ab Quels documents me faut-il pour le renouvellement de mon eID ? \\u00bb. Au lieu de naviguer sur un site institutionnel complexe, les citoyens obtiennent la r\\u00e9ponse directement dans les r\\u00e9sultats de recherche, attribu\\u00e9e \\u00e0 la source officielle. Cela r\\u00e9duit les volumes d\\u2019appels et am\\u00e9liore simultan\\u00e9ment l\\u2019exp\\u00e9rience citoyenne.\"}},{\"@type\":\"Question\",\"name\":\"Comment \\u00e9quilibrez-vous la conformit\\u00e9 WCAG et la performance SEO ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"L\\u2019accessibilit\\u00e9 WCAG et le SEO sont plus align\\u00e9s que la plupart des \\u00e9quipes ne le pensent. Une structure HTML s\\u00e9mantique, des hi\\u00e9rarchies de titres appropri\\u00e9es, des textes alternatifs descriptifs, des pages \\u00e0 chargement rapide et un langage clair \\u2014 tout cela est requis \\u00e0 la fois par le WCAG et par les signaux de classement de Google. 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Nous apportons une expertise du secteur public belge (univers de mots-cl\\u00e9s trilingues sp\\u00e9cifiques aux institutions, mod\\u00e8les de sch\\u00e9mas officiels), une optimisation \\u00e0 l\\u2019\\u00e8re de l\\u2019IA (GEO pour l\\u2019autorit\\u00e9 officielle, AEO pour les requ\\u00eates de proc\\u00e9dure) et des cadres de mesure clairs li\\u00e9s \\u00e0 la visibilit\\u00e9 pour le citoyen, et non \\u00e0 des indicateurs de vanit\\u00e9.\"}}]}<\/script>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10c134cd elementor-widget__width-initial elementor-absolute elementor-widget elementor-widget-image\" data-id=\"10c134cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"304\" height=\"111\" src=\"https:\/\/flyeo.be\/wp-content\/uploads\/2025\/05\/angle-section-end.svg\" class=\"attachment-large size-large wp-image-26120\" alt=\"\" title=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e14563a e-con-full e-flex e-con e-parent\" data-id=\"e14563a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b503b15 e-flex e-con-boxed e-con e-child\" data-id=\"b503b15\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4bf66ce elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4bf66ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Faites de votre institution la r\u00e9ponse de r\u00e9f\u00e9rence en ligne.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_color elementor-element elementor-element-1cf81af elementor-widget elementor-widget-text-editor\" data-id=\"1cf81af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"text-center mb-14\"><p style=\"text-align: center;\"><span>Parlons de la visibilit\u00e9 num\u00e9rique de votre institution. Nous auditerons la facilit\u00e9 de recherche de votre contenu officiel via la recherche classique, les AI Overviews et la recherche vocale \u2014 en NL, FR et EN. <\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fbd1d5 elementor-absolute elementor-widget elementor-widget-image\" data-id=\"9fbd1d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"77\" height=\"77\" src=\"https:\/\/flyeo.be\/wp-content\/uploads\/2025\/05\/angle-top-right.svg\" class=\"attachment-large size-large wp-image-26121\" alt=\"\" title=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e43a2c8 e-con-full e-flex e-con e-child\" data-id=\"e43a2c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-00b2325 white-button elementor-widget elementor-widget-button\" data-id=\"00b2325\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/flyeo.be\/fr\/diagnostic-gratuit\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discuter de votre institution<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8b377b gt3-btn-gradient-border elementor-widget elementor-widget-button\" data-id=\"f8b377b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/flyeo.be\/fr\/contactez-nous\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Nous contacter<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Les citoyens m\u00e9ritent des r\u00e9ponses officielles. Nous veillons \u00e0 ce qu\u2019ils les trouvent. 74 % des citoyens effectuent une recherche en ligne avant de contacter un service public. Ce faisant, des sources non officielles \u2014 contenant parfois des informations erron\u00e9es \u2014 surpassent les pages officielles. Flyeo aide les institutions publiques belges \u00e0 devenir la r\u00e9ponse [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-25786","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/flyeo.be\/fr\/wp-json\/wp\/v2\/pages\/25786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flyeo.be\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/flyeo.be\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/flyeo.be\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flyeo.be\/fr\/wp-json\/wp\/v2\/comments?post=25786"}],"version-history":[{"count":5,"href":"https:\/\/flyeo.be\/fr\/wp-json\/wp\/v2\/pages\/25786\/revisions"}],"predecessor-version":[{"id":26698,"href":"https:\/\/flyeo.be\/fr\/wp-json\/wp\/v2\/pages\/25786\/revisions\/26698"}],"wp:attachment":[{"href":"https:\/\/flyeo.be\/fr\/wp-json\/wp\/v2\/media?parent=25786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}